Scheduling tools help you control when and how often a post is shared.
Render Templates when sent
By default, templates are rendered into a status update when you hit “Save”. When you’re publishing status updates on the fly, synchronized with your publication or with your edit, this is fine – but if you’re scheduling posts to be published in the future, then a change of title, URL, or metadata might not get propagated to the status update.
Checking this option means that your templates will be rendered into status updates at the time they go out, ensuring that the data is up to date at the time of publication.
Number of minutes to delay updates
This is a period of time between when you hit ‘Publish’ and when the first status update is sent, if you don’t want things to be completely instantaneous, or want a chance to double check the published post before it’s sent to social media.
The actual delay will be this value plus a random number of seconds between 60 and 480, which helps keep the WordPress cron schedule under control.
Re-post update after how many hours
If you’re trying to reach an international audience, there is frequently no time that is optimal for publishing a status update. The time that will reach Europe is radically different from the time that will reach Japan.
Use this setting to schedule a repeat of the status update for some number of hours after the initial publication.
Re-post update how many times at this interval?
You can repeat this up to 3 times, using the same interval to space out the posts.
Blackout period
If there is a window of time where you never want status updates to send, you can automatically reschedule them if any of the automatic scheduling rules land in that window. For example, if you set this to between midnight and 6am, then a post that lands at 4:30am will be re-scheduled for 10:30am – the length of your blackout period after the original time.